Building A StoryBrand

What Hacker News says

1. primaprashantDec 2025
   Started making side projects as a developer this year and hope to start working on my own products full-time from next year. Two books I found useful for positioning the product:

   - Obviously Awesome by April Dunford (https://www.goodreads.com/book/show/45166937-obviously-aweso...)

   - Building a StoryBrand by Donald Miller (https://www.goodreads.com/book/show/210137279-building-a-sto...)

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2. beernetMar 2022
   Not exactly my field, but I think "Building a Storybrand" by Donald Miller is a great read for everyone dealing with creating products customers love.
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3. wencFeb 2021
   I took an in-person class at Second City Chicago. It was 3 hours per week for 8 weeks, and the class had to put on a paid show at Second City at the end of term -- pretty hectic, and very hands on. It teaches a genre of storytelling called "personal storytelling" (not the same as business storytelling, but the principles are similar) that is popular at events like The Moth.

   https://www.secondcity.com/classes/chicago/storytelling-leve...

   Storytelling is also seeing a resurgence as a community activity -- if you google "live storytelling" events in your area, you'll probably find some (there are tons in Chicago) though during COVID they are all online so it doesn't matter where you are. These are essentially open-mics -- you can YouTube "The Moth" to see what they are like.

   Storytelling is one of those things where you gotta learn by doing -- reading a book can only help so much. That said, there's also a book called Long Story Short (Margot Leitman), which I found helpful. (again only for the genre of personal storytelling)

   https://bookshop.org/books/long-story-short-the-only-storyte...

   If you're interested in business storytelling, I've heard that "Building a Story Brand" (Donald Miller) is a good primer.

   https://bookshop.org/books/building-a-storybrand-clarify-you...

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4. henrywJul 2018
   Yay for The Untethered Soul. I would add:

     Adversaries into Allies: Master the Art of Ultimate Influence
     Leadership and Self-Deception: Getting Out of the Box 
     Rejection Proof: 100 Days of Rejection, or How to Ask Anything of Anyone at Anytime
     Building a StoryBrand: Clarify Your Message So Customers Will Listen
     The Surrender Experiment: My Journey into Life's Perfection

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5. peterpanda3Jul 2024
   Hey,

   Some time ago I started reading a book called "Building a StoryBrand" by Donald Miller and it let me born the idea of building a super simple tool to build landing pages, something that let you instantly start validating that what you want to build makes any sense.

   I know that the market is very competitive but unlike Wix, Wordpress and the rest, I would like to focus on simplicity - no thinking about layout structure, fancy images, SEO, etc.

   It's not perfect yet, but I'm really open for your feedback :)

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