
Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation. Co-created by 470 "Business Model Canvas" practitioners from 45 countries, the book features a beautiful, highly visual, 4-color design that takes powerful strategic ideas and tools, and makes them easy to implement in your organization. It explains the most common Business Model patterns, based on concepts from leading business thinkers, and helps you reinterpret them for your own context. You will learn how to systematically understand, design, and implement a game-changing business model--or analyze and renovate an old one. Along the way, you'll understand at a much deeper level your customers, distribution channels, partners, revenue streams, costs, and your core value proposition. Business Model Generation features practical innovation techniques used today by leading consultants and companies worldwide, including 3M, Ericsson, Capgemini, Deloitte, and others. Designed for doers, it is for those ready to abandon outmoded thinking and embrace new models of value creation: for executives, consultants, entrepreneurs, and leaders of all organizations. If you're ready to change the rules, you belong to "the business model generation!"
Yep.
> Do you have any suggestions for books
Lean Startup by Eric Ries
Business Model Generation by Alex Osterwalder
I still go back to that when kicking off a new project.
In sort of curriculum order:
- Built to Sell - really easy gateway
- The E-Myth Revisited (withstand the writing style, glib observations)
- The Business Model Generation book- massive leap in understanding after this
- Traction (Gabriel Weinberg). Marketing entrypoint zeroed into today
- Managing the Professional Service Firm (Maiser) (incidentally related to what I do but so useful)
- Thinking in Systems (Meadows)
- An Elegant Puzzle (Engineering management book by Will Larson. Actionable and bite-sized)
- Measure What Matters (Doerr)
- Crossing the Chasm
- Blue Ocean Strategy
- Never Split the difference (eh)
- Design of everyday things (not as niche as I thought, perspective altering)
Some sales books (I held my nose while reading, but useful insights)
- The Science of Selling
- S.P.I.N. Selling
- The Challenger Sale
* Running Lean by Ash Maurya
* Business Model Generation by Alexander Osterwalder
When it comes to polishing your product, the growth.design course is excellent.
Sell before you build a full fledged product. Create traction.
Both companies also provide digital tools and I'm thinking about building one, too. Hey, we can take this post as an early experiment and see if someone is interested!