
When it comes to the way business is carried out online, the earth beneath our feet is shifting right now--and shifting quickly. The one-size-fits-all approach is fast becoming obsolete. More and more businesses are learning that the more they tailor-make the messages they put on their sites, as well as how they interact with every single user, the more satisfied customers get--and the more they earn.
Hooked How to Build Habit-Forming Products - Nir Eyal ( great book very insightful )
The Power of Habit - Charles Duhigg ( interesting topic, long book )
Bandit Algorithms - John White ( great book, very short and easy to get through )
Ask - Ryan Levesque ( interesting ideas on sales funnels for websites )
Predictable Revenue - Aaron Ross ( so so, I liked some of the sales ideas but I see them used too often now )
Sherlock Holmes Adventures - Mike Ashley ( good book if you like the original and want some fresh material )
Ask: The Counterintuitive Online Method to Discover Exactly What Your Customers Want to Buy...Create a Mass of Raving Fans...and Take Any Business to the Next Level https://www.amazon.co.uk/dp/1939447720/ref=cm_sw_r_cp_apa_i_...
