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    Artwork for The Knowledge Project
    Episode

    Jim Clayton: Turning Competitors’ Mistakes Into $1.7B [Outliers]

    The Knowledge Project · Oct 21, 2025 · 1 h 05 min
    Episode page

    The incredible story of Jim Clayton and the counterintuitive strategies he used to build Clayton Homes into a juggernaut. When the bank forced him into bankruptcy at 27, they literally seized everything, including his accountant’s calculator. He started over and rebuilt following an unconventional playbook. He refused bad loans, vertically integrated everything, and played relentless offense…

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