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    Artwork for How I Built This with Guy Raz
    Episode

    Advice Line with Eric Ryan of Method returns

    How I Built This with Guy Raz · Apr 16, 2026 · 44 min

    Today’s callers: Christina from California wonders how to build trust with her fragrance brand formulated without allergens. Then, James, also from California, assesses how he can create more brand awareness for his kids' flip flop company. And Ben from Florida evaluates whether he should raise outside capital for his light-up jewelry products. Plus, Eric’s philosophy on identifying strong…

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