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    Cover of The Chasm Companion

    The Chasm Companion

    Paul Wiefels · 2002

    In The Chasm Companion, The Chasm Group's Paul Wiefels presents readers with a new analysis of the ideas introduced in bestselling author Geoffrey Moore's classic books, Crossing the Chasm and Inside the Tornado, and focuses on how to translate these ideas into actionable strategy and implementation programs. This step-by-step fieldbook is organized around three major concepts: how high-tech markets develop, creating market development strategy, and executing go-to-market programs based on the strategy.

    Business & Management
    Open LibraryAmazon
    Stats for nerds
    4recommend
    7mentions
    4people
    2010–2015years
    100% recommend

    Mentions per year

    201020112012201320142015

    What Hacker News says

    1. higherpurposeApr 2015
      Two mandatory books I would read are: The Innovator's Dilemma and Chasm Companion. They should help you better recognize good ideas for businesses that have a stronger potential to succeed.

      If you want to expand on the ideas in those books there are also Innovator's Solution, Blue Ocean Strategy, Crossing the Chasm, Inside the Tornado.

      thread
    2. mtgxDec 2012
      Innovator's Dilemma gave me the "super-power" of identifying what kind of businesses will succeed or fail in the tech industry, much earlier than most people (or even big companies' CEO's). I think others who have read it and understood it will feel the same way.

      I'd also recommend his sequel Innovator's Solution, which also has a few different and good insights in it. Blue Ocean Strategy is also pretty similar to the idea of "disruptive innovation", but in other non-tech industries.

      These books can also be extremely helpful in identifying if you have a "good business idea" or not, and in choosing one with a high chance of success. But of course business ideas can only help you so much. In the end execution will matter a lot.

      A very good complementary book to go with these, and about market dynamics and market development, is Chasm Companion. It includes all the theories from Crossing the Chasm, Inside the Tornado, etc, and is more like a handbook with actionable advice, too.

      thread
    3. nextparadigmsMay 2011
      Facebook sort of followed the model. It built for a niche first, then for other niches, then the niches collided with each other and they start building for mainstream and standardizing their product.

      Chasm Companion book(and Crossing the Chasm, Inside the Tornado) explains this very well.

      http://www.princeton.edu/~guanchun/Books/The%20Chasm%20Compa...

      thread
    4. nextparadigmsMay 2011
      I still think Inovator's Dilemma is the most insightful business book ever written. If you truly understand what he's talking about in that book you'll get insights in technology that it's hard otherwise to understand because they feel very counter-intuitive in the beginning. This book should be on the desk of every CEO, especially in large corporations, but it's also very useful for startups to shape their products into something with a high potential for success.

      Blue Ocean Strategy is also a similar and great book, and the Chasm books series (Crossing the Chasm, Inside the Tornado, Chasm Companion) are very good complementary books to Innovator's Dilemma (and Innovator's Solution).

      thread
    5. mindcrimeApr 2011
      What I've read recently (and recommend):

      1. The Four Steps to the Epiphany - Steve "@sgblank" Blank

      2. Built To Last - Jim Collins

      3. (re-read) Crossing the Chasm - Geoffrey Moore

      4. Positioning - Al Ries & Jack Trout

      5. Differentiate or Die - Jack Trout with Steve Rivkin

      6. The 22 Immutable Laws of Marketing - Al Ries & Jack Trout

      Reading Now:

      1. Repositioning - Jack Trout with Steve Rivkin

      2. Enterprise 2.0 - Andrew McAfee

      Queued Up to Read:

      1. Create Marketplace Disruption - Adam Hartung

      2. Seeing What's Next - Clayton Christensen, Scott Anthony & Erik Roth

      3. The Ultimate Marketing Plan - Dan S. Kennedy

      4. Rethink, Reinvent, Reposition - Leo Hopf & William Welter

      5. Only The Paranoid Survive - Andy Grove

      6. Blue Ocean Strategy - W. Chan Kim & Renee Mauborgne

      7. The Power of Unfair Advantage - John L. Nesheim

      8. Product Lifecycle Management - Michael Grieves

      9. Marketing High Technology - William Davidow

      10. Open Innovation - Henry Chesbrough

      11. Product Strategy for High-Technology Companies - Michael McGrath

      12. Living on the Fault Line - Geoffrey Moore

      13. Inside the Tornado - Geoffrey Moore

      14. The Chasm Companion - Paul Wiefels

      15. Getting to Plan B - John Mullins & Randy Komisar

      16. Business Model Generation - Alexander Osterwalder & Yves Pigneur

      thread
    6. nextparadigmsMar 2011
      After you finish that one, check out Blue Ocean Strategy. It's mostly the same theory but from some different points of view, and applied to many different industries, not just tech.

      Also Chasm Companion complements these books very well (you may want to read Crossing the Chasm and Inside the Tornado which expand on some of the concepts in Chasm Companion, too).

      Does anyone else know any other books that fit well with these and have great insights as well?

      thread

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