
Non-Fiction, work: - The Pragmatic Programmer, 20th Anniversary Edition by David Thomas, Andrew Hunt: I’m not a programmer and still found this one of the most useful books I read this year. - Working Backwards by Colin Bryar, Bill Carr: The Amazon/Bezos love choked me a couple of times but I’ve put in practice some of what learned in this book to good effect.
Non-Fiction, history: - Bloodlands: Europe Between Hitler and Stalin by Timothy D. Snyder: This is a hard book to read. Not slow hard. Terrifying and apocalyptic and true hard. Gives a lot of context to current events. - The Enemy of All Mankind by Steven Johnson: Pirates. The seafaring kind.
Their idea is that you start with what the press release might be, something everyone can get excited about, and then work backwards from that.
Working backwards
Visual MBAA core part of the Working Backwards idea is to start out by writing a fake press release, even for internal projects. This helps crystallize exactly what is important and what isn't, as it forces you to express your goal precisely and succinctly as well as define what it brings to the table.
[1] https://youtu.be/aFdpBqmDpzM?si=NFM9N62VpWmRi8Jp
[2] https://www.amazon.com/Working-Backwards-Insights-Stories-Se...
There must be a lot of ex-Amazon talents, but I haven't heard or read this outside the context of Amazon. If this is unique to Amazon, why?
Maybe the book "Working Backwards" [1] is changing the situation? I'm very curious, and honestly, a bit envious.
[1] https://www.amazon.com/Working-Backwards-Insights-Stories-Se...
