
It's easy to think of business sales as one-sided transactions: good productions pumped into the hands of production-hungry consumers. But according to Gary Vaynerchuk, those one-way exchanges no longer tell the true story of what's really on in the American marketplace. Using example after example, he explains how our new Thank You Economy is superseding old models with its combination of constant communication, honesty, responsiveness, quality, and value.
PM:
- Inspired: How To Create Products Customers Love
- The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback
- Escaping the Build Trap: How Effective Product Management Creates Real Value
- What Customers Want: Using Outcome-Driven Innovation to Create Breakthrough Products and Service
- Strategize: Product Strategy and Product Roadmap Practices for the Digital Age
Marketing: - Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers
- Brand Identity Breakthrough: How to Craft Your Company's Unique Story to Make Your Products Irresistible
UX - Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability
- The Design of Everyday Things: Revised and Expanded Edition
Organization / Business - Originals: How Non-conformists Change the World
- Only the Paranoid Survive: How to Exploit the Crisis Points That Challenge Every Company
- Lovability: How to Build a Business That People Love and Be Happy Doing It
- The Thank You Economy
Personal - Presentation Zen: Simple Ideas on Presentation Design and Delivery
- TED Talks: The Official TED Guide to Public Speaking
- Deep Work: Rules for Focused Success in a Distracted World
- How To Win Friends and Influence People
- Never Split the Difference: Negotiating As If Your Life Depended On It
- Thinking in Systems: A Primer
- Thinking, Fast and Slow
Also, blogs: - Rich Mironov's Product Bytes
- Aha! Blog
- Inside Intercom
- Mind the Product
- PMHQ blog
- Silicon Valley Product Group
- The Accidental Product Manager
- The Product Bistro
- The Product Guy
- The Secret Product Manager Handbook
Edit: FormattingIf you want to read two great and inspiring books about this, read The Thank You Economy by Gary Vaynerchuk and Delivering Happiness by Tony Hsieh. We're working to build a culture of over the top customer service and these books are our bibles.
King, Warrior, Magician, Lover by Moore and Gillette
The lean startup
Paul Graham how to start a startup
Mark Hyman Ultimate Mind Solution
Tribal Leadership
Wheel of Time
Think and Grow Rich
Superior Man David Deida
The Fountain Head
Eckhart Tolle New Earth
50th Law
Good to Great
Jed Mckenna
Earl Nightengale
Long Walk to Freedom
Outliers
Good to Great
Psycho-Cybernetics by Maxwell Maltz (Self-image)
Seven Habits of Highly Effective People by Steven Covey(Being awesome)
Wealth of Nations
Wayne Dyer The Tao
System of the World
Origin of Species
Brave new world
Thank you economy
Crush it
Built to Last
Who Moved my Cheese
Stillness Speak Eckhert Tolle
Mastery George Leonard
Steve Jobs Biography
The Last Lecture
Steve Pavlina Books
Iacocca
Striking Thoughts Bruce Lee
Carlos Castaneda
Ghost in the Wires
Richest Man in Babylon
Way of the Superior Man
Losing My Virginity
Think and Grow Rich
Delivering Happiness
The sets of bullet points are very relevant and make the book seem informative, actionable and useful. I'd try to make 1 point not run to 2 lines.
The phrase "Master building rock solid trust and reputation" didn't scan quite right to me. I'd probably change it to something like
"Build rock solid trust and reputation"
I do think injecting a bit of carefully chosen colour would help too. Privacy policy and law can seem a dry subject so it's up to you to show the importance and add the colour of your enthusiasm.
For example if you look at a book like The Thank You Economy, a striking colour scheme and focusing on reputation, trust and relationships makes you understand the passion the author has for the subject.
