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    Mike Arrington at Startup School 08

    startupschool

    3 HN recommenders · recommended in 5 months, 2009–2020

    YouTube

    26:45 · 7.8K views · Jan 30, 2009

    Mike Arrington of TechCrunch speaks at Startup School 2008 about how to get press coverage for a startup and how to respond to it.

    HN recommends it as practical advice on dealing with tech press, whenever someone asks how to pitch TechCrunch and similar outlets.

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    5 comments from Hacker News

    1. @wheelsApr 2009· in “Ask YC: How do you get your press?”

      Mike Arrington's talk from startup school on dealing with press is quite good: this video It's not really geared towards the mainstream press, but a good watch nonetheless.

      RecommendsView on HN
    2. @pbhSep 2011· in “Michael Arrington launching venture fund”

      Somewhat related, I found Arrington's talk at Startup School '08 to be pretty good for getting an idea of how he views the startup tech press. this video

      RecommendsView on HN
    3. @SuperChihuahuaMay 2012· in “Ask HN: Best practices when pitching your startup to Techcrunch, Mashable etc?”

      Watch this video: Mike Arrington speaks at Startup School 2008 about how to get, and how to respond to press for your startup. this video

      RecommendsView on HN
    4. @sgroveMar 2020· in “Across furtive videocons, junior VCs wait for the layoffs to begin”

      I believe their entire credibility model is largely based on this, as per the TechCrunch founder himself at Startup School back in 2008 this video (the whole talk is certainly a trip back in time!) I remember listening to that and thinking, "So.... the info I have on close friends and business is valuable, and I should potentially sell it out to TC in order to curry favor." I wasn't in SVBA at the time, and even then I felt that it didn't quite match the spirit of the valley (I still believe that to be the case, having been here for 10+ years now).

      CriticalView on HN
    5. @petercooperMar 2011· in “You’re not entitled to anything. Hustle for everything you’re worth”

      Along similar lines, here are some links relating to actually getting coverage in the tech press (rather than sending nasty e-mails as mentioned in this post): [LINK] [LINK] [LINK] And Michael Arrington spent some time on the topic in this video: this video

      CitesView on HN