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    Artwork for How I Built This with Guy Raz
    Episode

    Exploding Kittens: Elan Lee. How cat-themed Russian Roulette changed game night forever

    How I Built This with Guy Raz · Dec 15, 2025 · 1 h 32 min

    Exploding Kittens began as a jerry-rigged version of Russian Roulette — a deck of cards hastily modified with a Sharpie. But what happened next is one of the most improbable success stories in the creator economy: a $10,000 Kickstarter goal that ballooned into nearly $9 million, a community that rewrote the rules of crowdfunding, and a company that has now sold over 60 million card and board…

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