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    Artwork for How I Built This with Guy Raz
    Episode

    Advice Line with Tara Bosch of SmartSweets

    How I Built This with Guy Raz · Oct 15, 2026 · 48 min

    Today’s callers: Lindzi from Chicago wants to expand her gourmet marshmallow brand into retail without cannibalizing her high-margin DTC sales. Then, Vivi from Hawaii considers how to best tell her sustainable swimwear brand’s story to a digital audience. And Aly from Los Angeles wonders whether a subscription model is best for her whimsical curated experiences. Plus, Tara talks about her latest…

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