
that introduced the business world to a future that’s already here—now in a new edition with a new chapter about Long Tail Marketing and a new epilogue.Winner of the Gerald Loeb Award for Best Business Book of the YearIn the most important business book since The Tipping Point, Chris Anderson shows how the future of commerce and culture isn’t in hits, the high-volume head of a traditional demand curve, but in what used to be regarded as misses—the endlessly long tail of that same curve.
- The Long Tail, by Chris Anderson
- The Blue Ocean Strategy, by W. Chan Kim
- On the shortness of life, by Seneca
- 1984, by George Orwell
Purple Cow and The Dip by Seth Godin The Long Tail and Free by Anderson
Below are my favorites (in no particular order), what other "greats" am I missing?
The Art of Computer Programming (three volumes + fascicles) - Knuth (aka TAOCP)
Structure and Interpretation of Computer Programs - Abelson and Sussman (aka SICP, aka The Wizard Book)
Introduction to Algorithms - Cormen, Leiserson, Rivest, Stein (aka CLRS)
Design Patterns - Gamma, Helm, Johnson, Vlissides
The C Programming Language - Kernighan, Ritchie
The C++ Programming Language - Stroustrup
The Scheme Programming Language - Dybvig
Practical Common LISP - Seibel
Programming Perl - Wall, Christiansen and Orwant
ANSI Common Lisp - Graham
Refactoring - Fowler
UML Distilled - Fowler
Introduction to the Theory of Computation - Sisper
Information Theory, Inference, and Learning Algorithms - MacKay
Modern Operating Systems - Tanenbaum
On Lisp - Graham
Hackers & Painters - Graham
Paradigms of Artificial Intelligence - Norvig
Pattern Recognition and Machine Learning - Bishop
The Java Language Specification - Gosling, Joy, Steele
Learning Python - Lutz & Ascher
Programming Erlang - Armstrong
Programming Ruby - Thomas, Fowler, Hunt
Calculus - Spivak
How to Solve It - Polya
The Design and Implementation of the 4.4 FreeBSD Operating System - McKusick, Bostic, Karels, Quarterman
The Design of the Unix Operating System - Bach
The Unix Programming Environment - Kernighan, Pike
The Art of Unix Programming - Raymond
Godel, Escher, Bach - Hofstadter
Metamagical Themas - Hofstadter
Joel on Software - Spolsky
Code Complete - McConneli
The Mythical Man-Month - Brooks
No Silver Bullet - Brooks
The Long Tail - Anderson
The Art of the Start - Kawasaki
Nearby shelf: The Design of Everyday Things, Maverick, Founders at work, A Brief History of Time, A Pattern Language, Peopleware, Made to stick, Web Standards Solutions, Designing Interactions, The Pragmatic Programmer, The Mythical Man-Month, Oh, the Places You'll Go!
Other good reads: Blink, Tipping Point, Long Tail, Freakonomics
The above titles can all be found at audible.com, and probably through itunes too.
Chris Anderson is writing a book called "Free". You should read his blog, made for another good book "The Long Tail" http://thelongtail.com/
Lawrence Lessig and the whole creative commons movement have good thoughts. Here is a free book of his: http://www.free-culture.cc/freecontent/
and here is an amazon link, but i think there is a way to buy it while supporting the cause... http://www.amazon.com/Free-Culture-Nature-Future-Creativity/...
