
Why don't Meyers-Briggs personality tests really work? Why are HR tests for new employees often meaningless? Why doesn't BMI - body mass index - correlate to actual health or physical fitness? Individuals behave, learn, and develop in different ways, but these unique patterns of human behavior get lost in massive systems that play to average performance and average abilities, instead of individual performance and abilities. These systems made sense almost two centuries ago at the dawn of the Industrial Revolution, but in today's globalized digital world they are outdated and inadequate. Yet, every single one of us is affected by these archaic systems. They are far more prevalent that you can imagine, and far more insidious: standardized tests, academic grading systems, job applicant profiling, job performance reviews, job training, even medical treatments. These systems ignore our differences and ultimately fail at measuring and maximizing our potential. As the first popular book on the science of the individual, The End of Average draws upon the very latest findings in the fields of psychology and sociology to show how, when we focus on individual findings rather than group averages, we are empowered to rethink the world and our place in it.
> Something I’ve come to realize is that there’s a sort of irony in thinking people are stupid. It typically means you value a specific form of intelligence, and are too biased to recognize other forms when they occur in other people.
There's a great book by Todd Rose titled The End of Average; great read.Premise is exactly that for centuries, we've measured "intelligence" in such a narrow scope focused on the foundations of industry (reading, writing, arithmetic) often at the expense of other forms of intelligence like spatial (e.g. sculptors, artists), emotional, and even dextile (I think I just made up a word?).
I have more recently been thinking about what intelligence means in this era when AI is advancing so quickly in processing information in volumes far surpassing humans ever could. I think that in the future, we'll see a realignment on intelligence.
https://search.worldcat.org/title/The-end-of-average-:-how-w...
I originally found it from the fascinating article on how using averages in the design of military plane cockpit resulted in many pilot deaths. That's the best introduction I've seen about uselessness of averages with multiple dimensions (with more than 3 dimensions it goes bananas). The article is actually is an excerpt from the book, so you can get the sense of the book level from it. [2]
[1] http://www.toddrose.com/endofaverage
[2] https://www.thestar.com/news/insight/2016/01/16/when-us-air-...
https://www.penguin.com.au/books/the-end-of-average-97801419...
resembles Dana Scully of The X-Files.
I also enjoyed Todd Rose's book, which examines the history of (mis-)interpretations and (mis-)uses of the "average":
The End of Average
https://www.amazon.com/End-Average-Unlocking-Potential-Embra...
Your point is especially apt here, where there is a possibility that the technology could be helpful for a subpopulation, and act somewhat like an assistive technology. It is very tricky to assess the utility of assistive technologies (I work in this field and have asked many experts how they do it) because the average impact isn't the most important thing. It doesn't matter if high-contrast mode is bad for 90% of people, if for the 10% who would actually use it, it's helpful.
One way that the study could have been optimized is if participants had been asked (after taking the test, to avoid priming) if they have any specific reading challenges. That would have helped identify whether there appear to be any subgroups that disproportionately benefit from the approach.
1: https://www.amazon.com/End-Average-Succeed-Values-Sameness/d...
