
In this exploration of the meaning of the Internet, journalist and legal scholar Andrew Shapiro weaves a narrative through events that are occurring all around us. Dissidents use the Net to evade censorship to get their messages out. Musicans bypass record companies and put their songs on the world wide web for fans to download directly. "Day traders" roil the stock market, buying securities online with the click of a mouse and then selling minutes later when the price jumps. Shapiro argues that there is a common thread underlying these developments. It is not just a change in how we compute or communicate. Rather, it is a potentially radical shift in who is in control - of information, experience, and resources.
Technology is a force multiplier, genenerally, and new technologies, after an initial period of disruption, tend to either be adopted by existing power elites, or form new power elites, often a combination of both. I've only come to realise this myself relatively late in the game.
It's instructive to revisit much of the early writing of the Internet. Much of that was strongly hagiographic and deludedly optimistic, but there were exceptions. Andrew J. Shapiro's The Control Revolution (1999) got far more right than wrong.
<https://www.worldcat.org/title/41076267>
<https://archive.org/details/controlrevolutio0000shap>
<http://libgen.vg/book/index.php?md5=9CCE57E117DD4213F395FE07...>
One of the challenges with open-protocols-based systems is protocol stasis. That is, once a protocol is developed and in wide use, agreeing collectively on change is hard. I've seen this directly (largely on the user-side) with Diaspora* (the platform, whilst it has some good basics, is tragically stuck with design decisions from a decade and a half ago), and Mastodon (itself an attempt to break out of stasis within IRC, StatusNet, GNU Social, and WebFinger). The two sides of that debate tend to register as purist/absolutists who cotton no variance from spec, and expand-and-embrace radicals who are seeking to adapt the protocol for private gain. (The truth of course is that both positions are considerably more nuanced, of course, and good or bad motivations may well exist on either side.)
We're seeing part of this play out with HTML/HTTP (now largely captured by Google) and SMTP (largely moribund) where on the one hand a highly complex spec largely serving the interests of publishers and advertisers over readers exists (HTML/HTTP) (see especially Drew Devault's account of how insanely complex it is to write an HTML renderer from scratch), and in the case of SMTP, many failures (privacy, security, spam, workflow integration) of email to adapt to new needs and concerns.
The result is that we rely less on open standards (making lock-in more prevalent, and new entry more challenging), existing standards are either static (SMTP) or so bloated as to lock out new entrants (HTML/HTTP), and larger aspects of online exchange get locked into proprietary stacks, protocols, platforms, and actors, with what development does occur largely addressing corporate rather than community / societal needs.
For someone who was pitched on the promise and liberation of information technologies from the 1970s onward, and was present as the modern Web and online world has emerged, it's tremendously disappointing, though there've been some lessons learned, if by me rather than the world at large. It's been interesting to watch major social rights advocates, of both the digital and broader stripes, come to terms with this (EFF, ACLU, and others), and shift their tunes considerably.
For the younger set who didn't experience this, or the older set who've forgotten or weren't paying attention, it's increasingly revealing to visit works being published over the course of this development, beginning with some of the earliest RAND monographs in the 1960s, whether cautionary or enthusiastic. I find the cautionary takes have worn better.
A partial bibliography here: <https://toot.cat/@dredmorbius/105074933053020193>
I'd add to that Lessig's Code and Other Laws of Cyberspace and Andrew Shapiro's Control Revolution, both published in 1999.
<https://archive.org/details/codeotherlawsofc0000less>
<https://archive.org/details/controlrevolutio00andr>
Alvin Toffler's Future Shock addresses this specific issue only slightly, but is another historically interesting and significant take on what was, now over fifty years ago, the future of technological, informational, and cultural development:
<https://archive.org/details/isbn_0553132644>
As I've noted here recently, that book's prognostications can be divided into TK-count, ahem, three categories: technical, psychological, and social. The first is largely over-optimistic, with a general (though not total) exception in the case of information technology. The latter is strongly cautionary and relatively accurate. The third now reads as hopelessly outdated, largely as it has become the current socio-cultural environment.
See: <https://news.ycombinator.com/item?id=42688251>
Books on the impact of media and society are also worth considering. Elizabeth Eisenstein's The Printing Press as an Agent of Change <https://en.wikipedia.org/wiki/Elizabeth_Eisenstein#The_Print...>, as well as earlier works by McLuhan, Harold Innis, and Walter J. Ong. I'm increasingly convinced that changes to information technology and systems, from the advent of speech, writing, and maths to the present, have absolutely profound impacts on the societies in which they emerge (and those proximate to them). They act as power-multipliers on other technological advances, notably in agriculture, metallurgy, fuels, mechanics, electromagnetism, etc., but even on their own are highly underappreciated.
Having been around and in the tech world at the time, the general feeling is reminiscent of the buzz, hype, and cons around the World Wide Web in the mid-to-late 1990s, as people were starting to hear about it, not understanding much of what it might do, and making all kinds of bold predictions of the utopia or dystopia which might result. The reality ... matched little of any of that discussion.[1]
The Web largely addressed distribution, taking the place of both the printing press and various channels (physical and broadcast) of media distribution. Generative AI is more about how content itself is generated and evaluated, and has the added twist that it is very much a black box, including to those who create the models and systems, which will undoubtedly change what its own ultimate effects and impacts are, though again there's a likely wide range of positive and negative factors.
I follow numerous media and podcasts, on a wide range of topics and languages, and AI has been popping up with extreme frequency in many of them.
Whether it's good or bad, this is undeniably big.
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Notes:
1. An exception to the poor predictions is Andrew L. Shapiro's The Control Revolution (1999), which I'd read for the first time a year or two ago. It seems to me to have done a quite good job of exploring both the upsides and downsides of the Web, and remains worth reading, though as a historical document now.
Substack's assertion that "[w]e are part of a seismic shift in the media economy that is all about writer and creator ownership and independence" shows a parlous ignorance of the past 30+ years of the Web, online publishing, content, distribution, and advertising, and the tendency for all to concentrate over time. Gatekeepers cannot be eliminated, only moved, and frequently consolidated (with Substack being a key contender for that role, see present concerns over online media monopolies and the inherent tensions between moderation, expression, censorship, disinformation, propaganda, fraud, surveillance, and manipulation. As I've pointed out before all are inherent attributes of a media monopoly (or consolidation in general): <https://archive.ph/8ceqI>, discussed at the time on HN: <https://news.ycombinator.com/item?id=24771470>
I'd also very strongly recommend Andrew J. Shapiro's exceedingly prescient 1999 book, The Control Revolution, which covers the prospects, and risks, of online media, amongst numerous other topics:
<https://www.worldcat.org/title/41076267>
<https://archive.org/details/controlrevolutio0000shap>
<http://libgen.rs/book/index.php?md5=9CCE57E117DD4213F395FE07...>
Shoshana Zuboff Big Other (surveillance capitalism)
Virginia Eubanks Automating Inequality
Sophie Brickman Baby Unplugged
Cory Doctorow Radicalized
Mike Monteiro Ruined by Design
Nick Srnicek Platform Capitalism
Paul Kingsnorth Life versus the machine
Heather Burns Understanding Privacy
Roger McNamee Zucked: Waking Up to the Facebook Catastrophe
Siva Vaidhyanathan Antisocial Media: How Facebook Disconnects Us
Catherine Price How to Break Up With Your Phone
Thomas Kersting Disconnected: Protect Your Kids Against Device Dependency
Nicholas Kardaras Glow Kids
Zeynep Tufekci Twitter and Tear Gas
Lelia Green Technoculture
Douglas Rushkoff Team Human
Jaron Lanier Ten Arguments For Deleting Your Social Media
Carissa Véliz Privacy is Power: Why You Should Take Back Control
Xiaowei Wang Blockchain Chicken Farm
Jenny Oddell How to Do Nothing: Resisting the Attention Economy
Wendy Liu Abolish SIlicon Valley
Jonathan Taplin Move Fast and Break Things
Andrew L. Shapiro The Control Revolution
Lawrence Lessig Code and Other Laws of Cyberspace
David Shenk Data Smog
Douglas Rushkoff Cyberia
Paulina Borsook Cyberselfish.
Much of what's freely-available is low-quality at best, propaganda (or worse) in the worst case.
Curation itself has value, and yet is constrained. This is in fact a major theme of Andrew Shapiro's The Control Revolution, and one of the tired arguments still encountered frequently today which was entirely anticipated over two decades ago.
