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    Trung Phan

    readtrung.com · Personal blog · on HN since 2023

    Trung Phan writes about business, media, and culture, covering topics like Bluey, Apple's packaging, Steve Jobs and taste, and Garmin.

    Visit blogHN submissions
    Business & StrategyCulture & SocietyDesign & UX
    What HN says

    HN commenters cite his Bluey versus Cocomelon piece on children's attention and use his Economist cover and Apple posts to discuss market timing and brand taste.

    Stats for nerds
    22HN people shared it
    21linked in comments
    682story points
    Jul 2026last shared
    2025people per year2026

    Top posts on HN

    1. 1
      Garmin's –$40B Pivot
      1 person · 249 points · first shared 2025 · 310 comments on HN
    2. 2
      A look at the creative process behind Bluey and Cocomelon (2024)
      2 people · 198 points · first shared 2025 · 215 comments on HN
    3. 3
      South Park creator’s 2007 digital ad revenue sharing clause
      1 person · 97 points · first shared 2025 · 58 comments on HN
    4. 4
      The Psychology of Apple Packaging
      1 person · 59 points · first shared 2024 · 41 comments on HN
    5. 5
      The Greatest Meme Template
      1 person · 31 points · first shared 2024 · 9 comments on HN
    6. 6
      Tariff Engineering
      1 person · 17 points · first shared 2025 · Discussion on HN
    7. 7
      Hermès Sells "Time"
      2 people · 5 points · first shared 2024 · 3 comments on HN
    8. 8
      James Cameron on AI in Hollywood
      1 person · 5 points · first shared 2025 · 1 comments on HN
    9. 9
      Steve Jobs, Rick Rubin and "taste" (2023)
      2 people · 3 points · first shared 2025 · Discussion on HN
    10. 10
      Apple's M&A Strategy
      1 person · 3 points · first shared 2025 · Discussion on HN

    What HN people wrote when they linked it

    • keiferskiJun 2025

      Apple without Ive and Jobs increasingly has a taste problem. Everything from their ads to things like this are just in really poor taste, and aren’t something that they would have done 15 years ago because they would have thought it was beneath their brand.

      I like Apple, so I’m really hoping they bring on someone to solve this. Otherwise they’re on track to be the same as every other tasteless tech company.

      More on taste and Apple: https://www.readtrung.com/p/steve-jobs-rick-rubin-and-taste

    • MistletoeJul 2026

      I don’t think The Economist has that kind of power. More likely that when they make covers like these every normie feels that way and it’s going the other way soon, as it has exhausted every buyer or seller and it has reached the ends of your earth and your Mom and Dad even feel that way.

      https://www.readtrung.com/p/the-economist-cover-curse-explained

    • homefreeAug 2025

      Cocomelon is particularly bad and weaponized intentionally against kid attention: https://www.readtrung.com/p/why-i-love-bluey-and-hate-cocomelon

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